Inspired Marketing... Improved Results

SeQuel Response is a full-service, performance-based direct marketing firm that effectively combines creative intelligence and efficient execution to help clients achieve their next level of performance and profitability. Backed by informed strategies, sophisticated database marketing, and a data-driven testing methodology, SeQuel has the tools to deliver your campaign's next masterpiece.

Turnkey Direct Marketing

SeQuel Response is the perfect fit for mid to large scale direct mailers who are seeking to reduce creative cycle times, consolidate vendors, enhance campaign performance and execution, and/or are captive to limited resources (time, budget, headcount or experience). SeQuel’s core competencies include:

The SeQuel Mission

To provide an unequaled client experience through proven direct marketing strategies that will secure more new accounts, better retain current accounts, and lower the overall cost per acquisition (CPA).

Foresters

SeQuel overhauls creative, offer, & mailing strategy; beats control by 91%.

Identity Theft

SeQuel successfully launches ID Theft product into the Direct Mail channel – outperforms all other media.

Health Insurance

SeQuel beats long standing control strategy; nearly doubling projected annual sales.